Carrotshop.org was searching for a local climate protection project and found Naturefund to be the most interesting project partner. Carrotshop.org is currently supporting Naturefund in the purchase of the Hehneswiesen in South Hesse.

Carrotshop is a search engine for online shops that has a climate protection effect. Whoever runs a search on Carrotshop, ensures that the standard advertising fee gets passed on to a climate protection project. The fee for online advertising can amount to between 1.5% and 5%. Carrotshop passes up to 100% of this amount (in certain cases after tax) on to a climate protection project. Visitors to the website can chose which project this goes to.

Christian Atz, Managing Director of bioddicted: “Carrotshop is the social marketing project of bioddicted. We don’t want to make a profit from Carrotshop, but rather to offer people the chance to do their bit for climate protection by using their buying power through the choices they make. We have negotiated affiliate contracts with the big online shops such as Amazon, Otto and Zalando, but also with shops that exclusively offer sustainable products. By visiting the Carrotshop.org website and clicking on the online shop of your choice, Carrotshop receives an average of 5% of the total purchase amount, which we then siphon off to support climate protection projects.”